Julian Houchin, industry expert, launches Eden Arc Hospitality
By Vanessa Marchant - 26/06/2022 - Insights, News
Eden Arc Hospitality – bespoke alternative experiential lodging specialists
Julian Houchin, senior hospitality executive and formerly Group Hotel & Resort MD for CLC World Resorts & Hotels has launched Eden Arc Hospitality with his partners. The company designs and builds unique eye-catching structures in collaboration with hospitality stakeholders to create alternative experiential lodging solutions.
Julian has broad experience in global hospitality having worked for many of the industry’s leading hospitality brands including Abercrombie & Kent,the pioneers in creative experiential lodging concepts on the plains of Africa. Julian and his partners launched Eden Arc Hospitality in response to a seismic shift in traveller behaviour fuelled by the growing appeal of alternative lodging. Eden Arc will offer their expertise in hospitality, architecture and construction to work alongside key stakeholders to help them reimagine their accommodation mix and capitalise on the rise in staycations. Industry reaction has been very positive with various hospitality brands and hotel and resort operators in discussions with Julian and the team to explore the economics of increasing key count by introducing Arc’s to complement their existing offering. Their contemporary design has not gone unnoticed, and several leading master planning architectural firms are excited by what is considered the next wave of luxury alternative lodging concepts.
Julian will be looking to capitalise on his broad network, applying his experience and passion for the business into driving Eden Arc Hospitality forward. His experience in business development and envisioning hotel and resort concepts from feasibility through to master planning will also be invaluable. “We’re starting this journey at a pivotal time for the hospitality industry as hotel brands and independents re-evaluate their proposition in a post pandemic world. We see this as a great opportunity to help hospitality businesses across the sector enhance their offering to appeal to this shift in consumer demand whilst enhancing asset value”, says Houchin. “By delivering bespoke solutions we hope to help our clients realise the full potential of their hospitality assets and ensure their businesses are robust and well positioned to capitalise on this shift in traveller behaviour.
A native of England, he spent his formative years in the USA where, upon graduation from university in Connecticut, he started his career with Trusthouse Forte Hotels, running regional offices in Houston, Dallas and Boston before relocating to London as Director of Sales at Grosvenor House Hotel, THF’s flagship hotel at the time. He is an Advisor to small hospitality businesses and is a founding shareholder and Board Director of Travel Curious, an innovative experiential travel technology platform providing tours and experiences to hospitality and distribution partners.
Julian Houchin has worked in the hotel industry for 36 years, working internationally for companies like Trusthouse Forte Hotels, Intercontinental Hotels & Resorts, Radisson Hotel Group and Wyndham Worldwide. He has now joined Eden Arc Hospitality, helping industry stakeholders reimagine their accommodation mix.
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